The food utilizes a clinically proven fiber technology that creates a unique kibble texture. As cats chew, the fibers work like a toothbrush, gently scrubbing tooth surfaces. This mechanical action is designed to remove food particles and disrupt plaque formation before it hardens into tartar. Studies indicate this approach can reduce plaque accumulation by up to 30% and tartar by 20% compared to standard diets. The specific fiber blend also aids in preventing bacterial adhesion.

This formulation is engineered to combat halitosis at its source. The abrasive action of the kibble, facilitated by the fiber technology, helps to remove odor-causing bacteria and food debris from the teeth and gums. Additionally, the ingredients are selected to support a healthy oral microbiome, reducing the production of volatile sulfur compounds (VSCs) that cause bad breath. A 28-day feeding trial showed a reduction in VSCs by an average of 45%.

This means the primary components of the food are derived from natural sources, such as real chicken and grains, rather than solely artificial additives. The 'added vitamins, minerals and amino acids' are key micronutrients that may be present in lower quantities in natural ingredients or are crucial for specific physiological functions. The specific blend ensures optimal levels of key micronutrients, with guaranteed minimums for vitamins like E (e.g., 500 IU/kg) and amino acids like taurine (e.g., 0.1%).

This trust stems from decades of rigorous scientific formulation, including over 450 internal and external studies, and a commitment to specific physiological benefits, such as maintaining urinary tract health and managing weight in pets. Veterinarians often recommend Hill's due to its consistent quality control, extensive product testing, and targeted nutritional solutions for various health conditions, including oral care. The brand's collaboration with veterinary professionals solidifies its reputation.